Coaching for Ambitious Leaders
You've built something real. Things are fine, mostly. But you keep bumping into the same walls, and you're tired of figuring it out alone.
You've built something real. Things are fine, mostly. But you keep bumping into the same walls, and you're tired of figuring it out alone.
I started coding at 16 as a freelance web developer in Uzbekistan. Since then I've been a software engineer, lead product manager, and engineering manager.
I co-founded YamFood in 2019. We bootstrapped it with $20K and pivoted from B2C to B2B logistics when the market made that obvious. Later, at Express24 (acquired by Yandex), I helped build a product that hit 100K monthly active users and $50M in annual revenue. I've optimized systems that couldn't break. I've led teams through the messiness of fast growth.
I know what it's like. The 3am decisions. The patterns you can see but can't stop. The loneliness of being responsible for everything while having nobody you can be fully honest with.
I've been coaching since 2024 and I'm finishing my ICF accreditation in 2026. My approach comes from two 10-day Vipassana courses, formal coaching training, and a lot of trial and error with what actually helps people change.
I'm also building Growy AI, a team alignment platform. I'm still in the startup world, not just coaching from the outside.
I pull from a few different approaches:
Listening, asking questions, being direct. Creating space for you to think clearly and find your own answers instead of giving you mine.
Patterns don't just live in your head. Stress, avoidance, reactivity show up in your body before your mind catches up. Sometimes we need to go there.
You're not one thing. There's a part of you that wants to take the risk and a part that's terrified. A part that's ambitious and a part that says you don't deserve it. Instead of fighting these parts, we learn to understand them.
This shapes how I show up more than what I do. The ability to sit with discomfort without rushing to fix it.
In practice, we can move from a concrete decision to deeper pattern work in the same session, depending on what's useful.
People who are doing well but want to do better.
You've achieved things. You're not in crisis, not looking for therapy. But you know there's more, and you're tired of trying to get there alone.
From the outside, things look fine. You've built something. You're capable. You're successful by most measures.
Inside, it's messier:
Mentors give you their answer based on their experience and their biases. Advisors often have a stake in what you decide. Advice is useful, but it's not thinking space. And you can't be fully honest with them about your fears. They're evaluating you.
Coaching helps you find your own answer through questions and reflection. An answer you can own because it came from you.
Therapy takes you from "not okay" to "okay." It addresses trauma, dysfunction, clinical stuff. If that's what you need, therapy is the right call.
This is "okay" to "better." You're already functioning. We're working on growth, not repair.
They're too close. They have stakes in your decisions. You can't say "I'm afraid I can't handle this" without consequences: scaring them, damaging the relationship, losing credibility.
I have no stake in your decisions. Nothing you say will be shared with anyone or used against you.
Many business coaches stay surface-level: tactics, tips, frameworks. Many "transformational" coaches are slow and abstract. Years of work before anything changes.
I try to do both. Depth when it's needed, with the pragmatism of someone who's actually built things. I've been in tech and startups, not just coaching.
60 minutes. Bring something real: a decision you're stuck on, a pattern you want to understand, a situation you're navigating. This isn't a pitch. It's actual coaching. You'll leave with clarity on whatever you bring, whether we continue or not.
We figure out logistics and get started. Usually every two weeks, adjusted based on what's going on in your life.
Each session, you bring what's on your mind. We go where it needs to go. Over time, things shift. Decisions get clearer. Old patterns loosen. You start showing up differently, not through willpower, but because something has actually changed.